An Important Time for Design (A List Apart)
Design as partner
If we want to really show what design is and what it can do, we need to get design elevated to the partner level. Partners have major equity stakes, real decision-making power, and are involved in product development from the beginning. The design team must feel that it has both the authority to make product decisions and the responsibility for the outcome of those decisions. If good design has an important role to play in the future of the web (it does), designers should work on their own terms and with a fair share of both the risk and the reward (read: cash money) set aside for them.
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